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Keynote Speaker – Shashank Saxena

Saxena photoShashank Saxena is the Director of Digital and e-commerce technology at Kroger Co. As part of this role he manages the Web, Mobile, Tablet, e-commerce and shared service app development teams. Shashank is currently working on his second Digital transformation for a Fortune 25 company. Prior to joining Kroger Co. Shashank was at Citigroup where he lead the Strategy and Planning function for the Global Mobile Banking line of business. Prior to that, Shashank was part of the Project Management Office (PMO) at Citi where he successfully lead multiple Internet and Mobile programs. He was responsible for managing the Mobile Check Deposit, Google Wallet, Mobile P2P payments, LATAM Mobile banking and multiple other programs for Citibank. He was one of the founding members of the Global Mobile Center of Excellence (CoE) at Citi.

Prior to this stint with Citi, Shashank worked at Uptown Consortium, Dell computers and Target Corp. He has an MBA in Finance and an MS in Information Systems from the University of Cincinnati along with a BS in Computer Science.

Shashank is also an adjunct faculty member at the University of Cincinnati, Lindner College of Business where he teaches Digital and emerging channels marketing. He is also a mentor at The Brandery and Kroger’s liaison to Cintrifuse (fund of funds).

Lining Up Speakers For 2015 Summit

Thanks to great advice and contacts from our advisors, we have begun to put together the line-up of speakers for the October 28, 2015 Business Technology Summit.

Who is already on board?
Krista Neher will be coming back. Krista was one of the more popular presenters from the first Business Technology Summit in 2013 so we are very excited that she will be returning. Krista is a dynamic speaker and internationally known & respected authority on social media. This year she will be addressing the hot topic of visual social media.

New to the line-up this year will be Dr. David Szymanski, Dean of the University of Cincinnati Lindner School of Business. Dr. Szymanski will be updating everyone on trends and motivations in today’s consumer market.

Also new this year is Michelle Morales-Denisoff. Michelle is CEO at Liona Enterprises and a frequent advisor to military installations and big businesses on intelligent surveillance as it relates to information security. She will be taking that topic and refining it to guide smaller businesses for loss prevention and in protecting their business assets and information.

And the latest update is that our lunchtime keynote speaker will be Shashank Saxena, Digital and E-Commerce Director for Kroger.

Stay tuned! More speakers and more information on topics will be added in the next few days.

SAVE THAT DATE! OCTOBER 28

First Marketing Roundtable Features Kendra Ramirez

The Clermont Chamber of Commerce will be adding three engagements in 2015 focused on the marketing side of business operations. The Marketing Roundtable will be an interactive forum for anyone who has Marketing/Communications responsibility in their business.
The goals are to provide:
• A forum to exchange ideas
• Discuss current marketing trends
• Provide chamber members another avenue for professional development and networking
• Educate, not advocate
The first Marketing Roundtable will be offered on March 10 from 8:30 a.m. to 10 a.m. at the Clermont Chamber offices. The expectation for this first event was to recruit a highly respected and dynamic speaker who would really set the tone for this series. We are pleased to announce that we filled that expectation with Kendra Ramirez, Director of Digital Strategy for EMI Network.
kendra-ramirez-profile (1)

Kendra is a crazy sports mom who springs out of bed in the morning to
conquer the world and annoys others who are not morning people.

She helps EMI’s clients get the most out of their business development
efforts, extend their marketing initiatives and get real results from
their digital efforts.

Kendra is globally recognized on the home page of LinkedIn.com
and has been a finalist for the Social Media
Innovator of the Year. Since 2005, she has helped hundreds of
organizations, including Fortune 500 companies, leverage digital
technologies. Kendra has spent more than 15 years in technology
companies as a change agent in sales and recruiting leadership for B2B
and customer focused areas.
Kendra’s topic will be:
5 Tips for Driving Revenue Digitally-Now!

Digital marketing changes quickly–are you keeping up? Join us on March
10 to enable you to make the most of your time and money in deploying
your digital business development strategy.

Participants will learn real-world examples and tangible takeaways
related to:
1) Choosing the content channels that are right for your business
2) Determining the frequency of your posts
3) Planning and executing your content
4) Increasing engagement with your desired audience
5) Measuring your results and making changes as needed

Did you know that 60% of small-business owners say they’ve seen no
return on investment from their online efforts? This presentation will
empower you to increase business development activity by 20-30% so you
stay ahead of the competition!

Register now for this event at http://www.clermontchamber.com.

Other Marketing Roundtable speakers are equally skilled and preparing presentations on timely topics:
June 23 8:30 – 10 Alicia Inman, Digital Marketing Director for Cleriti
Sep 29 8:30 – 10 Annie McManis, President & Owner of Copperfox Marketing

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